A massive 74 per cent of UK consumers are still confused about the benefits of the Blu-ray format, according to a new survey conducted by LG. But that won’t put them off from spending on home entertainment tech this Christmas.
According to the brand’s latest bout of market research, £350 will be the average outlay this season on home entertainment gear.
‘If you compare this cost with what the average family of four would spend going to the cinema once a month, the level of savings (offered by home cinema equipment) is very substantial,’ reasons Daniel Aziz, marketing manager for LG Electronics digital media.
Other stats from the LG survey reveal that 71 per cent of us prefer to watch films at home rather than in the cinema, and we typically consume 4 movies a week.
So has LG got you pegged or is the SKorean giant way off the mark. Let us know…
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HDX 1000 NMT (Network Media
Anonymous (not verified) - 24 December 2008 - 6:59pmHDX 1000 NMT (Network Media Tank) - 300 quid though as I had to get it from a dutch company. I guess it depends on the state of your av equipment at present.